EMOTIONAL AND SOCIAL INTELLIGENCE FOR THE DEVELOPMENT OF NEW MASCULINITIES IN THE WORKPLACE.

This project emerged from the misconception that gender mainly concerns women, overlooking its impact on men within patriarchy. The focus was on addressing negative consequences of traditional mas...

Main goal was to redefine traditional masculinity in workplaces and public spaces, replacing stereotypes with more egalitarian ones through NEWMEN's focus on alternative masculinities and emotional intelligence. This involved a targeted training plan for workers and managers across sectors, aiming for a positive impact on men's authentic gender expression and contributing to combating sexism and gender-based violence. The approach included applying emotional intelligence with a gender perspective to influence individuals and organisational structures in companies. We aimed to revise traditional masculinity, discard power and violent perceptions, nurture empathy with women and men, promote care and co-responsibility, and recognise shared parenting duties, enabling men to express their masculinity authentically, and fostering freedom of choice for both genders. Advanced understanding of gender theory, pinpointing the origins of gender inequalities, identifying stereotypes driving role differentiation, familiarising participants with men's socialization in the current system, conducting critical assessments of prevailing male models, and facilitating the identification of alternatives to macho structures were aimed to be achieved.