CULTURA DEL DONO E INCLUSIONE SOCIALE. Coinvolgimento dei volontari e delle comunità locali nella co-progettazione e nella realizzazione di iniziative di social crowdfunding

AVIS Carrara is an Italian organization that operates in the area to search for blood and plasma donors. For this association the promotion of the culture of giving and the awareness of communities and citizens represented an central and continuous activity carried out by numerous volunteers. The possibility of acquiring new skills in the field of digital communication and social crowdfunding represented an important response to the need to involve new volunteers, new donors and new public and private partners to network with. This result was in more opportunities achievable by make available to the local community. On the other side IMI is an organization that operates in Bulgaria with the aim of implementing social inclusion and social innovation projects. In this sense the proposal, based on the acquisition and diffusion of the social crowdfunding model, representd a concrete opportunity for growth and development also for future initiatives.

we wanted to achieve these goals: 1. to increase the skills of volunteers, educators and staff responsible for adult education in partner organizations; 2. to improve the capacity of partner organizations to collaborate, locally and internationally; 3. to involve, through the organization of social crowdfunding initiatives, new volunteers and the relevant communities experiences that can increase and promote the culture of giving and social inclusion.

The project was implemented through the following activities: 1. Preparatory activities (period 01/11/2022 - 31/01/2023) 2. Project implementation activity in Italy (period 02/01/2023 - 07/31/2023) 3. Project implementation activity in Bulgaria (period 02/01/2023 07/31/2023) 4. Dissemination activities results in Italy (period 01/09/2023 31/10/2023) 5. Dissemination activities results in Bulgaria (01/09/2023 - 31/10/2023) 6. Monitoring and evaluation activities (period 15/11/2022 - 31/10/2023) the two organizations collaborated consistently and productively. Coordination and alignament meetings were held in order to allow a homogeneous implementation of the activities in the two EU countries and to exchange informations and skills in order to best achieve the results and create the basis for other future projects and collaborations.

Outputs 1. training of at least 20 volunteers/educators within the partner organizations on the topic of promoting the culture of giving through social crowdfunding; 2. involvement of at least 10 coordinators internal to the partner organizations in the management of the project to increase their management capacity at local and European level; 3. involvement, through participatory co-planning and the organization of social crowdfunding initiatives, of 50 new volunteers and communities (100 citizens), in experiences that can increase and promote the culture of gift and social inclusion.